The FTC launches 'Operation AI Comply,' targeting companies using AI to deceive consumers, including fake review generators and fraudulent 'AI lawyer' services. This landmark enforcement sweep demonstrates that existing consumer protection laws apply fully to AI technologies, with penalties reaching $193,000 for DoNotPay's false claims about replacing human lawyers. The action establishes critical precedent for AI accountability and signals intensified federal oversight of AI marketing claims, making compliance frameworks essential for AI companies.